Working on development experience tools as Creative Product Director at Thorne.

Thorne HealthTech is a leader in developing innovative solutions for delivering personalized approaches to health and wellness. As a science-driven wellness company that empowers individuals with the support, education, and solutions they need to achieve healthy aging.

Thorne is the only supplement manufacturer that collaborates with Mayo Clinic on health and wellness research and content, and is trusted by more than five million customers, 46,000+ health-care professionals, thousands of professional athletes, and more than 100 professional sports teams and U.S. National Teams.

A core principal of the creative team at Thorne is empowering creatives to be as independent as possible when crafting—but also collaborate when needed. There are few things worse than having to micromanage.

That brings me to a similar tangent with our team. On the creative team, we work knowing with confidence that we can try something out. Something that in all likelihood won't work, and that's fine. Because sometimes, just sometimes it will work or at the very least open a door to another approach we would never have discovered. We need to feel comfortable with being wrong. It's non-negotiable that the environment fosters risk-taking and In an industry where KPIs, metrics and dogmatic processes dominate, it's easy to get overwhelmed by the nature of product development. Our team is supported and encouraged to take risks. Sometimes those risks will pay off, other times they won't, but regardless of the outcome it will lead to a better product, and I suspect happier designers.

Outside of UI + UX, I do get the occasional opportunity to focus on brand work and help set foundational visual direction. Brands below in order: Gensler Inc, Cactus Brewing, Reform Madison, Lucky Apartments, Priority Chat, Idle Hands Barrel Works, Akreto.

Recently I've been working on my first mobile game. It's called 'Johnny Erotic's Euchre' and it's suited to pros, amateurs, renegades, rebels and rogues. Perfect for that mix of competition and casual. Designed for mobile and for both Apple and Android users alike.

If you haven't looked into euchre mobile games yet, check it out – they're a steaming pile that are due for a facelift.

More to come soon!

Over time I've had some wonderful opportunities to collaborate, create, and have my work recognized by a variety of notable people, brands, and organization, Below is a curated list of some of my favorites.

Brand XP: Cartoon Network (Adventure Time), Urban Outfitters, New Scientist, Fast Company, Doomtree

Work Featured: Urban Outfitters, MTV Europe, Uncrate, Apple App Store, Behance

Publications: Logo Lounge, Geek Art, Ridiculous Design Rules, PRINT Magazine, Comm Arts

 Awards: Emmy x 1, Hive Award x 1, National Addy x 1, Regional Addys x 2, Madison Addys x 40

Select Collaborations: BUCK, Mayo Clinic, Josh Hart (NBA), Jrue Holiday (NBA), Noah Syndergaard (MLB), UFC, US Olympic Teams, Droga5, CrossFit

Over a span of a couple years I've collaborated with Erik Bloomquist and Mainframe Pictures to build typographic pieces for their films.

I helped produce branding and UI for a new daycare CMS system. The idea was the build an all-in-one business suite for childcare services big and small to manage their time, money, and client.

Tilter is the leading pinball community to find & rate pinball machines and connect with the world's best pinball professionals.

Jerod Gibson